Apollo Tyres Unveils Smart Retail Outlets
Apollo Tyres Ltd has launched its first branded retail store in Patiala, India. The company now plans to take these stores to all the metropolitan and class A cities in the country in the coming months.
The first store to sport the new look is National Tyres, Patiala, one of Apollo’s leading retailers in the state of Punjab. Speaking at the inauguration, Mr Satish Sharma, Chief, India Operations, Apollo Tyres Ltd, said: “There’s much happening in the Indian retail space and it’s the right time for us to give our customers the same best-in-class experience. We are creating outlets where women feel comfortable making a purchase. In an environment where the consumer can make an informed decision and is backed by quality service levels and knowledge. These stores look and feel different and will finally bring in the global tyre-buying experience into India.”