JWT to Handle MRF Media Account

6th August 2007 | 0 Comments
 

Former Apollo Tyres creative media provider JWT has secured the MRF Tyres account, a deal reportedly worth Rs 200,000,000 (US$5 million). The global advertising firm’s Chennai based office will handle the MRF corporate and motorcycle tyres accounts, and will promote the tyremaker through a number of mediums including television, print and internet advertising.

JWT allegedly was required to drop the Apollo Tyres account in order to be taken on by MRF.

The rest of this article is for subscribers only:
Log inSubscribe

Tags: , , , , , ,

Category: Product News

Buy subscriptions, premium industry reports, and business directory entries in our shop. | Dismiss

[ + ]