Pirelli regains global social media crown
Pirelli has returned to the top of our global social media ranking after four years away from pole position. The last time the @Pirelli-linked account led the way in Tyrepress’ worldwide meta-metric was in 2015 when the Italian tyre manufacturer well-known for its luxury and supercar marketing won with 84.50 points. Last year, the same score of 84.50 only secured second place for Pirelli. But this time round Pirelli achieved 90.30 with scores over 90 awarded by both Klear and Kred. This marks the first time that any brand has achieved two 90-plus scores in any of our social media rankings since they began eight years ago in 2011.
Continue Reading
Job cuts, changes: Continental responds to evolving automotive market
More than eight per cent of Continental’s current global workforce may be affected by measures introduced over the coming decade to reduce its gross costs by 500 million euros a year from 2023. Continental says up to 20,000 jobs worldwide are expected to be affected by this restructuring programme over the coming ten years; around 15,000 of these by the end of 20
Continue Reading
Prinx Chengshan Europe moves to Germany – Thomas Wohlgemuth appointed MD
Thomas Wohlgemuth has taken over as managing director of Prinx Chengshan Europe, effective 1 September. His appointment coincides with the relocation of Prinx Chengshan’s European head office from Slovakia to Germany. He succeeds Ivan Majsky, who is no longer with the company.
Continue Reading
Davanti progressing with Protoura, planning all-season segment entry
The latest Davanti Tyres project, the Protoura Sport, made its Far East debut at CITExpo in August. We caught up with Michael Eckert, sales director for mainland Europe, at the show. He told us that Davanti was currently testing the Protoura Sport prior to submitting the tyre to product certification firm IDIADA. “Volume production will probably then start before the end of this year, and the first Protoura Sport tyres should arrive in Europe in March or April 2020.”
Continue Reading
CITExpo 2019: Visitors, exhibitors responding ‘energetically’ to challenging market
Tyres & Accessories has attended and participated in the China International Tire Expo (CITExpo) for much of its 16 years. During this time, we’ve witnessed the trade fair’s evolution in a changing tyre market, and did so again in August when we returned to the Shanghai World Expo Exhibition and Convention Center for this year’s show.
Continue Reading
Kumho synergies & new growth: Doublestar benefitting from acquisitions
It was a difficult birth. As regular visitors to this site are well aware, Qingdao Doublestar Co Ltd.’s acquisition of Kumho Tire was punctuated by more than its share of complications: Threats of mass resignations, bickering over brand name use and questions about financing all belonged to the experience.
Continue Reading
Michelin tops Tyrepress UK social media ranking 2019
Not only did the @MichelinTyre-based chart see Bibendum plant its flag at the top of the tree, it also shows that the French tyre manufacturer is extending its lead. According to the 2019 data, Michelin’s overall score of 86.5 is now 7.5 points clear of second place as opposed to 6.5 points last year. It is also worth mentioning that Michelin demonstrates the best parity between the Klear and RightRelevance social metrics as well as the smallest gap between its primary and secondary RightRelevance sub-topics. In addition, with 84 points, Michelin achieved the highest score on the “Tire Industry” RightRelevance sub-topic (see below for details on how we calculated our score and what these terms mean).
Continue Reading
September 2019 – Retreading Special
Click on the CONTINUE READING button to view the Septmber 2019 issue of Retreading Special
Continue Reading
Yokohama to buy ex-Pirelli commercial/industrial tyre business Prometeon
Yokohama to buy ex-Pirelli commercial/industrial tyre business Prometeon Japanese tyre and rubber manufacturer Yokohama is planning to invest into and even buy Prometeon, the new name for the former Pirelli commercial and industrial tyre manufacturing operation, according to a range of sources. Tyres & Accessories first heard this news in July and then the Italian financial press subsequently suggested that Prometeon’s shareholders were considering restructuring Prometeon’s ownership. Yokohama is understood to be leading the suitors. The official Yokohama/Prometeon investment announcement is expected during the course of the next week or so.
Continue Reading
Bridgestone discusses its ‘multifaceted’ fleet customer approach
Far from there being one trump card to keep commercial fleets happy and content, Bridgestone believes there are a number of compelling factors that combine to keep its customers on the right road. Bridgestone’s commercial sales director Greg Ward tells Tyres & Accessories that a number of factors combine to make Bridgestone a top proposition to commercial fleets. The manufacturer has invested in digital mobility solutions, while its latest tyres for the segment introduce improved fuel efficiency and durability characteristics.
Continue Reading
September 2019
Click on the CONTINUE READING button to view the September 2019 issue of Tyres & Accessories
Continue Reading