Bridgestone supplies bespoke Potenza tyres to Maserati MC20

Maserati MC20 fitted with Bridgestone Potenza tyres (Photo: Maserati)

Bridgestone is the exclusive tyre supplier for the MC20, Maserati’s new super sports car. The manufacturer has custom-engineered its Potenza tyres to meet Maserati’s demand for exceptional performance. Bridgestone is Maserati’s long-term development partner. The tyre manufacturer says it played a “significant role” in supporting the generational shift in performance over previous models of the MC20.

The bespoke Bridgestone Potenza tyres feature an asymmetric tread design for enhanced steering response and cornering stability. They also have a newly developed tread compound that enhances grip and an internal crown structure that distributes footprint pressure evenly when cornering. Combined, these elements provide a high-performance tyre which delivers an optimum mix of control, speed and stability that improves the supercar’s overall performance.

Bridgestone will supply the custom high performance Potenza in sizes 245/35 ZR20 (front) and 305/30 ZR 20 (rear).

Motorsports triumphs born in Italy

(Photo: Maserati)

Bridgestone and Maserati’s partnership is rooted in racing, and the new MC20 marks the car manufacturer’s return to these origins. The Bridgestone Potenza was long associated with Formula 1 racing.

Both Bridgestone and Maserati used in-house R&D centres and ground-breaking virtual development technology to develop and test the new MC20 and its bespoke tyres. Through its proprietary virtual tyre modelling technology, Bridgestone also reduced the length of the development process, limiting its environmental impact by using less resources and cutting the project’s time to market. This contributed to a more efficient process, with the MC20 design produced in approximately 24 months. An electric variant of the MC20 is planned to go to market in the near future.

Steven De Bock, VP consumer replacement and OE at Bridgestone EMIA, said: “Fully developed, tested and manufactured in Europe, these custom-designed Potenza tyres have been designed to meet the high demands of Maserati. Collaborating once again with Maserati, we developed a specially engineered Potenza tyre that enables Maserati’s MC20 to deliver on its power, control and sporting capabilities.”

“The MC20 project is the latest chapter in the pioneering relationship between Bridgestone and Maserati,” said Federico Landini, Maserati vehicle line executive sports cars. “We both share the same passion for innovation and excellence, and want to offer to our customers premium products that deliver outstanding results. Both designed in Italy, the new Maserati MC20 and bespoke Bridgestone Potenza tyres are the perfect match for each other. Bridgestone engineered a sports tyre capable of supporting and enhancing the incredible performance of the MC20.”

(Photo: Maserati)