IAA debut supporting Infinity’s growing European activities
Its presence in the European commercial tyre segment is increasing, and therefore Infinity Tyres says it intends to step up development and sales activity in 2015. And to promote these initiatives, the company will present its range at IAA Commercial Vehicles 2014 show in hall 25, stand A02.
“The decision to be at the largest commercial vehicle fair is to support our engagement in the important European market,” commented KK Singh, European sales manager for Infinity Tyres. “Infinity offers high quality products for the most demanding conditions. Our latest products are being developed in the most modern facilities and further tested in Europe and are being constantly improved to meet the highest regulation standards. Our growing success, and also the positive reactions of our partners, now gives us confidence to display our excellent products to wider markets.”
The tyre maker has developed a number of region-specific products for Europe, including fitments such as the Infinity IFW806 and IFW807. Infinity also says that in future, its winter tyres will not only bear the M+S symbol, but will also be marked with the three peak snow flake symbol to highlight the brand’s capability in hard winter conditions. Another show highlight will be Infinity’s super single tyres, a range that has been expanded with new dimensions.