PneusNews.it reports strong first-year growth
It’s only been eleven months since PneusNews.it published its first article on the Italian tyre and wheel market. Since then the dedicated online site, which belongs to the same publishing group as Tyres & Accessories, has built up a leading Italian-language news platform that is visited by some 10,000 industry professionals every month – and this number continues to grow. Our Italian sister site also publishes its free ‘PneusNewsletter’ at least twice a week; this is currently e-mailed to almost 4,000 subscribers in Italy and around the world.
Since PneusNews.it got under way the Italian tyre industry has enjoyed home-grown editorial on a range of relevant topics. As of this month the news provider also has its own advertising department in Italy; Federica Dotto (38) brings extensive business and advertising experience to her new role at PneusNews.it and, effective immediately, takes on responsibility for marketing the www.pneusnews.it website and its companion e-newsletter.