Solving the Price Versus Brand Issue at Tyre Bay Direct

It’s a contentious issue – price versus established brand reputation and trusted quality. Virtually everyone in the industry holds an opinion on the matter, but according Tyre Bay Direct, when it comes to tyre changers and wheel balancers, an equipment supplier can only properly answer what is best if they offer machines from both camps.

“As one of the only companies that can offer the choice between competitive Chinese tyre equipment and premium specification European models, Tyre Bay Direct believe each option has its merits,” comments company managing director Leigh Stote. “There is no need for us to steer a customer to one make of machinery we offer as we are not limited by one range. We simply listen to what they require, competently advise what each machines’ capabilities and specifications are, the warranty, service and accessory packages available with each, and the customer can then make their own, informed decision to suit their requirements from our advice.”