Dunlop is Online for Enthusiasts
Dunlop has launched a new website for motorcycle and car enthusiasts. Injection.tv aims to support Dunlop’s ‘Drivers Know’ brand strategy and offers features such as driving simulation, screensavers, driving tips, as well as the latest ‘must-have’ accessories.
Jose D’Alessandro, director motorcycle tyres for Dunlop Europe, Middle East and Africa said: “The new Injection.tv online concept has been launched with the objective of providing our key audience of motorcycle and car enthusiasts with both excitement and the possibility to chill out. A proposition thus far absent from the world of online motoring.”