Pirelli Is On Track
In an interview with Neue Reifenzeitung, Dr. Francesco Gori, who is head of the tyre divisions worldwide, revealed that in 2001, Pirelli achieved almost the same turnover and EBIT figures as it had in 2000. In the future, Pirelli will invest more in passenger car tyres and less in the truck tyre business, but will not sell the Truck Division.
Pirelli is successful with truck tyres mainly in southern Europe and Latin America. From July 1st, Pirelli will change the terms of its agreement with its alliance partner Cooper in the USA and will once again resume full responsibility for the Pirelli brand. In Europe, the company is optimising its structure, moving responsibilities increasingly towards its Milan headquarters, to oversee European operations as a single market.