Continental Tyres has been awarded Superbrands status for 2020/21, recognised for “establishing an exceptional reputation in its field”. The Superbrands organisation identifies and pays tribute to exceptional brands throughout the world in over 85 countries. This year’s survey evaluated a shortlist of 1,600 consumer facing business brands across 74 categories from Automotive Products to Watches.
Superbrands has revealed that Continental Tyres has been awarded Consumer Superbrands status for 2019.
The Consumer Superbrands survey has been tracking the perception of a wide-range of brands in the UK since 1995. This year’s survey featured 1,596 brands across 78 different categories, ranging from ‘Automotive Products’ to ‘Vitamins & Supplements’. Only the most highly-regarded brands from each category are awarded Superbrand status.
Continental Tyres has been awarded Consumer Superbrands status for 2017. This follows the release of the latest results of the long-running annual survey, which has been identifying the UK’s leading brands since 1995. The process, managed by The Centre for Brand Analysis (TCBA), questioned 2,500 British adults who assessed just over 1,500 brands. Consumers judged the brands on three key criteria: quality, reliability and distinction.
Bridgestone, Continental Dunlop, Goodyear and Pirelli also voted as consumer Superbrands Michelin has been awarded Consumer Superbrand status for 2015. Michelin was “category winner” in the automotive products section of the consumer list. Bridgestone, Continental Dunlop, Goodyear and Pirelli were also listed in the automotive products category. Tyre brands dominated this part of the list […]
Superbrands has released its 2009 Superbrands and Business Superbrands survey results, and several familiar names appear in the respective top 500 lists this year. Tyre manufacturer Michelin appears in the 88th spot and Pirelli at number 154. The trio of tyre Superbrands is rounded off by Dunlop, occupying the 265th position this year.
Business Superbrands – which began in 1995 – lists the UK’s strongest business-to-business brands as voted for by independent experts on the Business Superbrands Council and more than 1,500 individual business professionals from across the country. Our three tyre Superbrands were also present in this category – Michelin in eighth spot, Pirelli at number 20 and Dunlop at 53. They are joined by Bridgestone in the 54th spot and Snap-on Tools at 193.