Magna Tyres Goes Down Under
Netherlands-based OTR tyre producer Magna Group has entered the Australian earthmoving tyre market with the arrival of Magna Tyres Australia in partnership with ADG Global Supply Pty Ltd. What is clear is that Magna Tyres is set to provide the market with a new alternative to the big three tyre makers. And this is a significant change because this market reportedly has not seen any new competitors in decades. The official Australian launch was held today (15 September 2010) in Perth, with numerous tyres on display and the opportunity to meet the founders of the Magna Group from The Netherlands. The launch of Magna’s OTR and industrial tyre range is accompanied by the construction of a new website – www.magnatyres.com.au.