• Twitter
  • Facebook
  • Instagram
  • Subscribe
  • Free Newsletter
  • My Account
Tyrepress
  • 0Shopping Cart
  • NewsNews
    • Latest News
    • Company News
    • UK News
    • Product News
    • International News
    • Retreading
    • Career Tracks
    • Motorsport
    • Video
    • Tyrepress Videos
  • Data
    • Leading Tyre Manufacturers
    • Leading Retailers (UK)
    • Social Media Ranking
    • Online Branding
    • Brand Finance rankings
    • Blue Light Fleet Analysis
    • Astutus Research analysis
    • Beyond Covid-19 Tire Market Forecasts
  • Features
    • Goodyear to buy Cooper – special supplement
    • TPMS and Sensor Technology 2021
    • Tyre Industry Conference 2020
    • Online Tyre Business 2020
    • Kick-starting your business webinar May 2020
  • Business Directory
    • Browse Entries
    • List Your Company on the Business Directory
  • Jobs
    • Situations vacant
    • Career Tracks
  • Classifieds
  • Magazine
    • Latest Issue
    • Read Tyres & Accessories Magazine online
    • Tyres & Accessories Magazine Archive
  • Shop
    • Subscription Shop
    • Report Shop
    • Directory Shop
  • About
    • Company Profile
    • Media Information
    • Frequently Asked Questions (FAQs)
    • Legal
    • Contact Us
  • Search
  • Menu
You are here: Home1 / News2 / Pneus Online Reports 40% Sales Increase Due to UK Online Tyre Purchase...

Pneus Online Reports 40% Sales Increase Due to UK Online Tyre Purchase Habit

Date: 27th April 2010 Author: Tyrepress Editors Comments: 0

Pneus Online’s turnover grew 40 per cent in the first quarter of 2010. According to the company, “a harsh winter and a difficult economical environment enhanced the growth of the discounter.” The company has not released any details of its profitability. Pneus Online made a 14.7 million euro turnover in 2009 selling in the United Kingdom, the Netherlands, Austria, France, Spain, Switzerland, Germany, Portugal, Belgium, Luxembourg, Italia and Ireland.

Now in its ninth year of activity, Pneus Online is said to have achieved the strong sales increase after it worked “strongly on lowering even more selling prices on many tyre dimensions. Purchasing tyres on the internet is also said to be “becoming a habit in the United Kingdom, and this phenomenon has been emphasised by the economic crisis: the customer looks for the best price and ends up choosing Internet,” according to the company. In response Pneus Online has diversified its offer by selling alloy wheels on its website www.tyres-pneus-online.co.uk since the end of March 2010.

Kevin Castelain, international online marketing manager at Pneus Online, explained: “It was a mandatory step. Even if tyres will remain our core business, selling wheels is a fine complement for expanding our product line and attracting new customers.”

Pneus Online is also speeding up its international development. Already present in 11 countries after opening itself to the Netherlands and Ireland, three new countries will be launched before the end of this year.

Founded in 2001, Pneus Online sells tyres on the Internet at “deflated prices” 25 to 40 per cent cheaper than in traditional selling outlets. Pneus Online reportedly has one of the biggest partner fitting stations network with over 13,000 centres in Europe for the delivery and the fitting of the tyres ordered online.

Related News:

  • Fast Tyres Online Retail Site Re-launched

  • Delticom Reports 50% Online Revenue Increase in 1Q 2010

  • National Tyres to Sell Tyres on eBay

  • Tyrepac Aiming for £1.2 million in 2010

Related news:

  1. Tyrepac Aiming for £1.2 million in 2010
  2. Easy Tyre and Autocentres introduces mobile fitting
  3. Wheelwright MD talks up importance of load indexing
  4. Alcar Wheelwright unveils dealer tools website
Comments
Comments closed
Share this entry
  • Share on Facebook
  • Share on Twitter
  • Share on WhatsApp
  • Share on LinkedIn
  • Share on Reddit
  • Per E-Mail teilen

Related Tags

France, marketing, online, retail, website, Wheels

Advert Location 28

© 2020 - Tyrepress
  • Twitter
  • Facebook
  • Instagram
  • WhatTyre
  • Reifenpresse
  • PneusNews
Tyres & Accessories April 2010 Bridgestone Holds G-MEC Opening Ceremony
Scroll to top