Kenda partners with FactoryONE Sherco team
US-based two-wheel race team FactoryONE Sherco has chosen to partner with Kenda Powersports in a multi-year agreement that starts in the 2020 season. Under this agreement, Kenda becomes the official tyre company for the FactoryONE Sherco team and will provide team riders with tyres to compete in AMA Endurocross, Hard Enduro, GNCC, NEPG and more.
“We are excited to have Sherco on board for many years to come,” said Kenda’s Director of Powersports, Jason Baldwin. “They are the fastest-growing off-road brand in the USA and deserve some great fresh rubber under these fantastic machines.”
“Partnering with Kenda Tire was a natural fit for FactoryONE Sherco,” added Bryan Kraham, marketing lead for the team. “They have been a leader in the off-road world for some time now. Their Ibex tyre is top of its class when it comes to extreme enduro.”
While the partnership with Kenda Tire officially kicks off in January 2020, testing has already begun on several different compounds and knob patterns for the different types of racing that FactoryONE is involved in.
Closer to home, motorcycle and scooter riders wanting to get their hands on Kenda tyres can now do so, with the range available to UK dealers through exclusive distributor Cambrian Tyres Ltd.