ETRMA reports “positive stability” in members’ 2014 sales

The European Tyre and Rubber Manufacturers’ Association reports that its members’ car, truck and two-wheel tyre sales increased year-on-year in 2014, while agricultural tyre sales were down. Results for the fourth quarter alone were less positive, and the ETRMA comments they “further confirmed the downturn in sales registered in the third quarter of the year.” The exception to this was sales of motorcycle tyres, which remained positive all the way through 2014. The association opines that the lower results towards the end of the year may be linked to lacklustre winter tyre sales due to the mild winters experienced on the continent for the last couple of years.

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