Atturo Tire to show new products and sizes in Essen

Atturo Tire will again be exhibiting at the Reifen show in Essen Germany. During the exhibition, Atturo will show new products and new sizes in support of existing dealers as well as to attract new distributors for additional markets. According to the company, the brand is focused on producing high quality tyres for SUV, crossover and 4×4 fitments with production in Taiwan and Thailand.

Atturo has a history of introducing new products during international tyre events, and the 2014 Reifen will continue the trend. At the SEMA Show in 2012, Atturo introduced the Trail Blade M/T. The following summer, the Trail Blade A/T was introduced at the Latin Tyre Expo in Panama. The AZ600 was originally introduced at the SEMA Show 2013. Reifen 2014 will bring these new models to the European market. All Atturo tyres have complete EU label certification. During the event, expect to see several new sizes in these patterns announced specifically for the European market.

In addition to the Trail Blade series, Atturo will release the brand new AZ850 model during the show. The Atturo AZ850 is the next exciting product for the performance SUV and crossover category. As the power and handling ability of the modern SUV increases, an affordable and yet capable tyre is needed to match these applications. The AZ850 will feature an asymmetric tread design and build characteristics tuned especially for the performance SUV. The size range will include rim diameters of 18”-19”-20”-21”-22”. Target fitments include SUV’s from Audi, Land Rover, Mercedes, BMW, Porsche, VW and many others in this rapidly growing segment.

The Atturo brand is now distributed in more than 30 countries. The Reifen 2014 event I expected to further build the portfolio of models to help continue the expansion of the brand on a global scale.

Atturo has been a regular exhibitor at the Reifen event since its founding in 2009. This year the company will be in hall two on stand number 2D42.