• Twitter
  • Facebook
  • Instagram
  • Subscribe
  • Free Newsletter
  • My Account
Tyrepress
  • 0Shopping Cart
  • NewsNews
    • Latest News
    • Company News
    • UK News
    • Product News
    • International News
    • Retreading
    • Career Tracks
    • Motorsport
    • Video
    • Tyrepress Videos
  • Data
    • Leading Tyre Manufacturers
    • Leading Retailers (UK)
    • Social Media Ranking
    • Online Branding
    • Brand Finance rankings
    • Blue Light Fleet Analysis
    • Astutus Research analysis
    • Beyond Covid-19 Tire Market Forecasts
  • Features
    • Goodyear to buy Cooper – special supplement
    • TPMS and Sensor Technology 2021
    • Tyre Industry Conference 2020
    • Online Tyre Business 2020
    • Kick-starting your business webinar May 2020
  • Business Directory
    • Browse Entries
    • List Your Company on the Business Directory
  • Jobs
    • Situations vacant
    • Career Tracks
  • Classifieds
  • Magazine
    • Latest Issue
    • Read Tyres & Accessories Magazine online
    • Tyres & Accessories Magazine Archive
  • Shop
    • Subscription Shop
    • Report Shop
    • Directory Shop
  • About
    • Company Profile
    • Media Information
    • Frequently Asked Questions (FAQs)
    • Legal
    • Contact Us
  • Search
  • Menu
You are here: Home1 / News2 / Metzeler Launches ‘Classics’ Calendar

Metzeler Launches ‘Classics’ Calendar

Date: 29th November 2010 Author: Tyrepress Editors Comments: 0

Pirelli has its ‘Cal’ – the latest of which, incidentally, is being unveiled in Moscow on November 30 – and the company’s Metzeler brand also has a calendar of its own. London’s Ace Café was chosen as the launch venue for the 2011 edition of Metzeler’s ‘Classics’ calendar, and the tyre maker reports an enjoyable evening was had members of the Metzeler ‘community’.

“It was great to see so many people from all over the Metzeler community supporting the launch of the Classics Calendar,” commented Metzeler’s director of marketing, Francesco Pietrangeli. “This wasn’t just an event limited to the Metzeler riders in the UK, this was a worldwide spectacular and I want to thank all of those involved for their help and support in making the launch such a resounding success. Once again the Metzeler community has shown its true spirit.”

Initially launched as a special edition of the cult Classic Moments calendar in 1994, the Metzeler Classics calendar rapidly gained a life of its own. The pictures used in each annual calendar are selected by a team of Metzeler staff from the archives of some of the world’s premier motorcycling photographers.

The calendar launch event also signalled the extension of Metzeler’s ‘Ride Experience’, into the UK. The tyre maker explains ‘Ride Experience’ as being “a new concept combining the passion for motorcycling with an online community for blogging, video, riding routes, online debate and the ability to exchange views and tips.” From January 2011, Metzeler will extend this popular blogging idea from Italy, Spain and Germany to both the UK and France via www.ridexperience.co.uk and www.ridexperience.fr.

Related news:

  1. Italian firm brings KRK forged truck wheels to the UK
  2. Downturn continues for EU commercial vehicle registrations
  3. European CV registrations – the slide continues in May
  4. EU CV sales fall for fifth month running
Comments
Comments closed
Share this entry
  • Share on Facebook
  • Share on Twitter
  • Share on WhatsApp
  • Share on LinkedIn
  • Share on Reddit
  • Per E-Mail teilen

Related Tags

France, Germany, Italy, marketing, Metzeler, Pirelli, Spain

Advert Location 28

© 2020 - Tyrepress
  • Twitter
  • Facebook
  • Instagram
  • WhatTyre
  • Reifenpresse
  • PneusNews
Hankook Celebrates 5 Years as Tuning Safety Partner Pirelli JV to Take Over Sibur Russian Tyre Assets
Scroll to top