As of the start of this month, Arthur de Bok is no longer with Goodyear. De Bok stepped down as senior vice-president – Sales and Marketing Excellence at Goodyear Tire & Rubber on 28 February. He took on this role on 1 December 2013. Prior to this most recent role, de Bok was president of the tyre maker’s EMEA (Europe, Middle East and Africa) business unit, a position he held since February 2008, and before that was president of the company’s European Union business. De Bok joined Goodyear in January 2002, taking on the role of vice-president of Goodyear-Dunlop Europe.
The position of managing director of Goodyear Dunlop Tyres UK Ltd, made vacant by George Rietbergen’s impending move to Brussels and new role as vice-president for the company’s EMEA region Commercial Product Business Unit, has been filled by Erich Fric, the tyre maker has announced. Fric, whose career with Goodyear Dunlop began in Austria in 1994, will take over from Rietbergen on 1 July.
(Akron/Tire Review) Goodyear Tire & Rubber Co. has promoted William Hopkins and Joseph Zekoski to new positions in its technical group. Hopkins, formerly vice president global product marketing and technology planning, was named to the newly created position of vice president of technology and strategic initiatives. He will be responsible for global strategic initiatives, tyre engineering, materials, performance prediction and global vehicle systems.
Goodyear Chairman and Chief Executive Officer Robert J. Keegan announced the appointment of Arthur de Bok (43) as president of the company’s European Union business. Headquartered in Brussels, Belgium, the business is Goodyear’s largest outside of North America with 2004 sales revenues of $4.5 billion.