Michelin Encourages American Truckers to ‘Go Wide, Save Green’
Go Wide. Save Green, says Michelin. The company spreading this message through a North America campaign in which it intends to share what thousands of fleets have already learned – that environmentally friendly transportation makes good business sense. Michelin’s North American tour, says the tyremaker, will feature real world examples of commercial trucking fleets and owner/operators who have benefited from the improved fuel efficiency, weight savings, and time savings that Michelin X One wide single tyres deliver.