Nexen Dealer Programme Proving a Success
The Nexen Key Dealer Programme, introduced at the beginning of the year by Stapleton’s is being well received by tyre retailers. Steve Parker, Stapleton’s trading director says: “We are delighted that the scheme is proving to be such a success but are happy to admit that it has not come as a surprise. The programme is our way of rewarding and supporting those customers who consistently support the Nexen brand and in return for committing to purchase from Stapleton’s, customers can enjoy a number of attractive benefits that really support their businesses.”
Members of the scheme benefit from a personalised reward programme which includes preferential purchasing prices, in store support in the form of leaflets and posters, branded merchandise and lifetime guarantees on products. Each member also receives a dealer reference catalogue.