Ex-Bridgestone Helton to lead TBC’s Midas

Midas, which has more than 2,100 franchised, licensed and company-owned Midas auto shops in 14 countries (including 1,200 in the US and Canada), recently promoted Will Helton to vice president and general manager. Helton joined Midas two years ago from Bridgestone. Prior to the promotion he was division vice president of the Central US and Canada Regions at Midas. At Bridgestone Helton was Region Manager which was the culmination of 16 years with Bridgestone.

“Over the last two years, we have seen the value that Will brings to the organization and we are excited to work alongside of him, our leadership team and our franchisees to take Midas to the next level,” said Brant Wilson, President & COO of Franchise Operations for TBC Corporation, parent company of Midas. “His operational expertise, leadership experience and knowledge of the industry has been and will continue to be beneficial to our organization.”

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