New CMO at Johnson Controls
Johnson Controls, whose product portfolio includes the Varta, Optima, LTH and Helia battery brands, has appointed Kim Metcalf-Kupres to the newly-created position of vice-president and chief marketing officer (CMO). In this role she will report to vice-chairman Alex Molinaroli.
“In her most recent role, Kim has played an important part in growing our Power Solutions business in both mature and emerging markets,” said Stephen A. Roell, Johnson Controls’ chairman and chief executive officer. “Kim’s experience in developing high-impact marketing, sales and communications programmes will help us expand the global reach and visibility of our company.”
Metcalf-Kupres will lead the development of marketing and sales capabilities for the company’s businesses, with added focus on customer satisfaction and brand development. She will also direct internal and external communications.
Since joining Johnson Controls in 1994, Metcalf-Kupres has held a series of leadership roles in marketing and sales within the company’s Building Efficiency and Power Solutions businesses. For the past five years, she has served in Power Solutions as vice-president, Global Strategy, Sales and Marketing.