Marangoni Claims Leadership in Russian Retread Segment
Marangoni Retreading Systems reports that it is a strong position to capitalise on the initial recovery of the Russian truck market. The company reports that reliable estimates on the retreaded truck tyre sector, in the absence of official figures, show a market volume of around 150-200,000 tyres, half of which are retreaded locally and the other half imported, mainly from central and western Europe.
Marangoni Retreading Systems, which has been operating in the Russian market for over a decade, has made significant investments in developing important local retreaders, apparently achieving good results quickly.
At the same time, some of the leading Russian truck tyre distributors work with our European partners to import quality retreads: purchasing both Ringtread a product based on modern and advanced ring technology, and PRL, based on traditional technology.
Driving these distributors to choose Marangoni Retreading Systems is the need to identify foreigner partners who can help them grow in quality and technological terms and thus grasp the business opportunities available on the domestic market.
“Ringtread is well established among the main Russian operators in the business”, stated Christian Asmuth, Ellerbrock sales director, a Marangoni group company, “and is positioned at the top of the market as a high quality and high performance product. Growth in domestic demand for quality retreads has allowed Marangoni to develop new partner retreaders, both with Ringtread and traditional technology. The combination of our technology and our industrial know-how with the prestige and local coverage of our partners means we are certainly leaders in the Russian market.”
Marangoni recently participated in the recent Tyres & Rubber 2010 exhibition (9 – 12 March 2010).