Sibur-Russian Tyres Looks for PCR Production Partner
Be in no doubt – Russian manufacturer Sibur-Russian Tyres has set its sights on the global market. And with annual sales of around $800 million and debts of only $100 million, the company has a good credit rating and is willing to go to great lengths in order to achieve this end. The plan, which is already underway, is to enact a radical restructuring programme that will see Sibur-Russian Tyres focus on high value business (like its currently strong truck tyre operation), and offer itself up to premium international manufacturers as a minority shareholder in a new Greenfield passenger car tyre production joint venture. In an interview with Tyres & Accessories during Brityrex International ‘07, Sibur-Russian Tyres business development director Igor Karavaev explained just how his company planned to achieve this; and what lessons they have learnt from certain other Russian tyre businesses.