Budget tier tyres continue to gain ground in UK car tyre market – GfK
The UK is nearing half a decade removed from general economic conditions resembling normality, four years since Brexit was (arguably) completed, nearly the same amount of time since the start of the Covid-19 novel coronavirus pandemic, heralding the world’s descent into an age of militarisation, and the continual flux of UK politics. Tyres & Accessories’ regular February Car Tyre feature has presented an overview charting the progress of the car tyre market over these years – readers can now access the preceding years’ issues in the T&A digital archive, hosted by Tyrepress. While change has remained reassuringly slow compared to the economic and political context, the latest panelmarket data from market analyst GfK – which uses point of sales tracking of sell-out tyres to produce an overall picture of the whole replacement market in the calendar year 2023 – demonstrates the ship-like progress of various trends since the relatively major disruption of 2020.
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