IGA woos school leavers
After millions of teenagers received their GCSE results this summer, the Independent Garage Association (IGA) is working alongside its members to increase the number of school leavers choosing a career in the motor industry.
Using literature developed by the IMI, IGA members will meet with schools to educate school leavers about the wide range of high-tech opportunities in the automotive industry. The nationwide campaign will involve a number of garage owners keen to bring young people into the trade as apprentices.
Stuart James, IGA director says, “Media misperception of the garage trade being low-skilled without genuine job progression has prevented many parents and careers advisors recommending it as a career option, the soaps do not project a good example of the high skills needed to repair a car today. We need to change that.”
“Our members have close relationships with the local communities and many of them already have relationships with schools. With the assistance of the IGA and the IMI’s literature this campaign will help them communicate a clear message to school leavers on the opportunities offered in the automotive sector.”