Two Hankook tyres have been selected as original equipment fitments on the Mercedes-Benz V-Class. The MPV will receive the Ventus Prime² in size 225/55 R 17 101 V XL and the Vantra LT in size 205/65 R 16 C 101/103 H. Both tyre specifications are manufactured in Hankook’s plant in Hungary.
An all-new Mini entered the market this year, and it’s longer and wider than the previous model – 107 mm longer and 44 mm wider in hatchback form, to be precise. But not everything has changed; Hankook remains original equipment supplier for the Mini, and is providing four tyre lines for the new-generation car. All original equipment tyres for the Mini are produced at Hankook’s factory in Hungary.
One of the most effective means of elevating brand awareness is through original equipment fitments, and after rising through the ranks of aftermarket tyre suppliers, Hankook Tire is busy assembling a portfolio of new vehicle approvals that place it in league with the world’s best-known and trusted tyre brands. The list of Hankook original equipment approvals from the last few months alone includes fitments for the Mercedes-Benz S-Class and E-Class, plus the BMW 5-Series and X5. These deals come at a time of growth for Hankook’s performance tyre business – as evidenced by the 12.9 per cent year-on-year rise in European UHP tyre sales during 2013 – and Hankook is in the mood to celebrate its success. The tyre maker recently invited journalists from Europe and beyond to Spain in order to get to know the company and its latest Ventus lines a little better.