Marty Krcelic, president and chief operating officer (COO) of TBC Brands and executive vice president of TBC Corporation is set to retire effective 30 June 2021. Under his leadership, TBC Brands has become one of the largest distributors of proprietary brand tyres in North America. Geoff Doster will succeed Krcelic to lead TBC Brands as senior vice president of sales. His responsibilities will be expanded to include oversight of TBC Brands operations, customer service, commercial truck tyre sales and equipment and non-tyre sales.
Marketing rights to the Interstate tyre brand have been acquired by TBC Corporation this month. This transaction follows the entry of Interstate Tire & Rubber into insolvency late last year. The US-based aftermarket tyre distributor has also appointed Theo de Vries, formerly director marketing and sales at Interstate Tires, its new international sales and marketing manager.