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Bridgestone: Looks are deceptive when it comes to agricultural tyres

Agricultural tyres generally appear quite similar irrespective of brand, making it difficult to spot at a glance the difference between discount tyres and higher-priced premium products. Bridgestone observes that price thus “wrongly becomes a differentiating element” with these products. The tyre maker is concerned that some may gain the impression they’re paying extra for the brand rather than the tyre, and wishes to set the record straight.

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Bridgestone divesting China synthetic rubber operation

Bridgestone Corporation has announced that it will sell Bridgestone (Huizhou) Synthetic Rubber Co., Ltd., its China-based subsidiary for manufacturing synthetic car tyre rubber, to Taiwan’s LCY Chemical Corp. The company has not disclosed financial aspects of the transaction.

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  1. Despite Challenges, Bridgestone Rides Recovery in H1 2010
  2. Bridgestone optimising rubber yields with big data
  3. Bridgestone to offer customised retreads as part of fleet subscription model
  4. Bridgestone restructuring manufacturing footprint, investing in Solutions to create ‘leaner’ company
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Tatneft to supply new KamaTyresKZ plant from JV butadiene facility

Russian oil and gas company Tatneft intends to produce butadiene rubbers in Kazakhstan, and the recipients of plant output include Tatneft’s own tyre production businesses.

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  2. Nynas to Supply Lanxess Rubber Production Following DAE Ban
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Biomass-based butadiene a world first – Yokohama Rubber

The Yokohama Rubber Co., Ltd. has announced a global first, the development of a technology for efficiently producing butadiene from a biomass. It achieved this breakthrough via the ‘Bio-monomer Production Laboratory’, which the company established jointly with Riken and Zeon Corporation.

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  1. Isoprene sourced from biomass – Yokohama Rubber announces new technology
  2. Yokohama opens indoor winter tyre test facility
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Trinseo investing in, begins partnership with Tyre Recycling Solutions

Synthetic rubber and plastics manufacturer Trinseo has reached definitive agreements with Swiss sustainable tyre recycling specialist Tyre Recycling Solutions (TRS) on a commercial collaboration and an equity investment in TRS. The transaction is expected to close later this quarter, subject to ordinary closing conditions.

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Related news:

  1. Arlanxeo invests millions in synthetic rubber production
  2. Trinseo addressing key trends with new S-SBR family
  3. Trinseo expands S-SBR production 33% to meet tyre demand
  4. Trinseo presents new synthetic rubber solution
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Coronavirus making its presence felt in rubber markets

Growers, suppliers and manufacturers of both natural and synthetic rubbers are feeling the impact of the COVID-19 pandemic, with demand for both commodities decreasing significantly in the first quarter of 2020.

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  1. Asian Latex Conference and India Rubber Summit & Dinner 2015 held
  2. Taiwan-based tyre manufacturers raising prices
  3. IRSG: World rubber demand to rise 2.5% in 2019
  4. Global natural rubber production to fall 4.7% in 2020
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Lanxess presenting tyre manufacturing solutions at TTE

We haven’t heard a great deal from Lanxess since it spun off its Tire & Specialty Rubbers (TSR) and the High Performance Elastomers (HPE) business units into the Arlanxeo joint venture in 2016. But the company, which sold its 50 per cent share in Arlanxeo a year and a half ago, is still very much active as a supplier to the tyre industry. Later this month, Lanxess will showcase its tyre manufacturing solutions at Tire Technology Expo.

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SRI: New technique for examining materials within tyre rubber

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Working together with a Japanese university, Sumitomo Rubber Industries, Ltd. (SRI) has established a new technique for observing materials contained within tyre rubber. This process differs from existing methods as it enables an evaluation of the actual rubber used in mass-produced tyres rather than relying upon processed test samples. The company behind the Falken tyre brand foresees the technique facilitating the development of tyres with superior performance characteristics.

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Tatneft acquires Sibur synthetic rubber plant

Tatneft’s acquisition of Sibur’s petrochemical plant in Togliatti, Russia has been completed. This concludes the process initiated by the signing of an agreement of intent between the two parties at the end of August 2019.`

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  1. Manufacturers Take On the Russian Market
  2. Tatneft’s Kazakhstan tyre logistics centre
  3. Restructuring within Tatneft tyre business
  4. Pirelli JV to Take Over Sibur Russian Tyre Assets
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Arlanxeo reports increased sales of EPDM rubbers produced in Saudi Arabia

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Arlanxeo reports that it has successfully ramped-up sales of EPDM (Ethylene Propylene Diene Monomer) rubber produced in the Kingdom of Saudi Arabia and marketed under the Keltan KSA brand name. Marketing and sales of the new EPDM grades are based on an agreement concluded between Arlanxeo and Saudi Aramco in 2018, while collaboration has been further enhanced by the take-over of full ownership of Arlanxeo by Saudi Aramco beginning of 2019.

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  2. Arlanxeo invests millions in synthetic rubber production
  3. IRSG: World rubber demand to rise 2.5% in 2019
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Trinseo addressing key trends with new S-SBR family

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Anyone who’s racked up a few miles in the tyre industry will be familiar with what some call the ‘magic triangle’ of performance – the relationship between wet traction and braking, rolling resistance and wear, and the role compounding plays in helping the protagonists live in harmony. But Trinseo considers this three-pointed model a relic. We recently spoke with Samer Al Jabi, global business director of Trinseo’s Synthetic Rubber business segment, to find out why.

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  4. Coronavirus making its presence felt in rubber markets
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Asahi Kasei opens ASEAN HQ

On 1 August 2019 synthetic rubber manufacturer Asahi Kasei began operating Asahi Kasei Asia Pacific Co., Ltd. (AKAP), a new regional headquarters for business in the ASEAN region based in Thailand.

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Asahi Kasei – 2020 move to new Europe HQ

Synthetic rubber and chemicals company Asahi Kasei is relocating its European headquarters. Asahi Kasei Europe (AKEU) will remain in Düsseldorf, Germany, however in the second half of 2020 will move to a location in Düsseldorf harbour. In this new location, the company intends to consolidate its sales, marketing and R&D activities, thereby further enhancing its business approach to the European automotive industry.

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  1. Lanxess progresses with HQ relocation plan
  2. Asahi Kasei: “We have an ambitious plan for Europe”
  3. Saudi Aramco to become 100% owner of Arlanxeo
  4. Butadiene Contract for Titan Chemicals
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Trinseo presents new synthetic rubber solution

Trinseo, the global plastics, latex binder, and synthetic rubber manufacturer, is introducing a new grade of multifunctionalized S-SBR called Sprintan 918S, at the Tire Technology Expo from March 5-7 in Hanover, Germany.

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  1. Trinseo makes leadership changes
  2. Trinseo expands S-SBR production 33% to meet tyre demand
  3. Michelin signs synthetic rubber supply deal with Nizhnekamskneftekhim
  4. DuPont increases Zytel prices globally
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