Pirelli has inaugurated a new driving simulator at its research and development division in Milan. The manufacturer says it is using its experience with simulation in Formula 1 to accelerate road tyre development cycles and tyre testing, reducing lead times and reinforcing partnerships with leading car makers with increased agility. Pirelli is the latest premium brand tyre maker to implement new simulation technology into its R&D department, following announcements by Michelin and Goodyear. The Italian brand adds that the new simulator is the latest instalment of its digitalisation strategy.
Pirelli holds the distinction of being the only company within the automotive components sector to achieve ‘Gold Class’ in the SAM Sustainability Yearbook 2020. Other tyre makers to gain a ranked position in the Yearbook were Hankook Tire & Technology and Nokian Tyres, which both achieved SAM Bronze Class, and Bridgestone Corporation, which was acknowledged as a Sustainability Yearbook Member.
CEOs of 11 leading tyre manufacturers met to review progress and confirm the ongoing mandate of the leading global forum for tyre manufacturers on sustainability issues – the Tire Industry Project.
Founded in 2005, the Tire Industry Project (TIP) is a global CEO-led initiative undertaken by leading tyre manufacturing companies to research potential human health and environmental impacts of tyres throughout their lifecycle. TIP operates under the umbrella of the World Business Council for Sustainable Development (WBCSD) and is co-chaired by Bridgestone, Goodyear, and Michelin.
Pirelli has been ‘Highly Commended’ within the Corporate and Social Responsibility Award for its approach to sustainability, and natural rubber sourcing at the 2019 Northern Automotive Alliance (NAA) Awards. The NAA judging panel congratulated Pirelli for “showing everyone that no matter how difficult, everyone has a part to play in ensuring an ethical supply chain.”
Birla released its seventh annual sustainability report titled Evolving Sustainably, Together on 18 September 2019. The 2019 report focuses on sustainable operational excellence, product and process innovation, customer engagement, sustainable supply chain enhancement, and community outreach efforts. It is aligned with international standards set by the GRI and CDP and highlights efforts initiated by Birla Carbon in collaboration with leading sustainability, environment and risk agencies to achieve its objectives in alignment with the 17 United Nations Sustainable Development Goals (UN SDGs).
Pirelli shares news of its confirmation as “world leader” in Sustainability in the Automobiles and Components sector of the Dow Jones Sustainability Indices (DJSI) World and Europe indices. This status comes courtesy of RobecoSam and S&P Dow Jones’ annual review of the indices that will apply from 23 September.
Cooper Tire & Rubber Company has published its seventh annual Corporate Social Responsibility (CSR) and Sustainability report. The report, titled ‘Responsibility the Cooper Way’, is the seventh such report from Cooper Tire.
The 2015-initiated collaboration between the Michelin Group and the French office of the World Wide Fund for Nature has been renewed for a further four years. The tyre maker will continue working with WWF France towards sustainability within the natural rubber market. In the coming four years, the partnership will further develop an existing pilot project in Indonesia and additionally open up the collaboration to include sustainable mobility and the protection of biodiversity.
The Worshipful Company of Wheelwrights has named Continental Tyre Group Ltd the inaugural winners of the Tyre Industry Environmental & Sustainable Solution Award. The accolade was presented at the Worshipful Company of Wheelwrights White Tie Banquet. The independent judging panel looked for entries to show evidence of materially reducing the environmental impact of tyres and production over the product’s entire lifespan, whilst promoting sustainability and bringing environmental benefits to both business and wider society. Conti’s marketing director Tracey Mortimer said the award was “a huge honour,” which “highlights Continental’s commitment to environmental consideration.”
Emit less gas in the workplace, be nice to others, be safe – and save money by doing so. Sound like a good idea? Nokian Tyres thinks it is, so much so that the company has signed a sustainability linked loan agreement with the OP Corporate Bank. The 100-million-euro loan with a five-year term is being used to pay off a similar-sized loan that is due in May.
The aim at Bridgestone Group is to use “100 per cent sustainable materials” by 2050 and beyond, and last year the tyre and rubber company introduced a new procurement policy to steer it towards this end. Under a partnership it began with CSR evaluation specialist EcoVadis in 2018, Bridgestone is now assessing its suppliers’ current sustainability practices and looking at what support may be needed to improve performance.
Nokian Tyres has received the Silver Class distinction in the RobecoSAM Sustainability Yearbook 2019. RobecoSAM is an expert on sustainability whose annual assessment is considered to be a particularly reliable and comprehensive report of how sustainability is implemented in companies around the world.
At the end of January, the US Tire Manufacturers Association (USTMA) released its first US sustainability report presenting its members’ collective progress and shared vision for a sustainable US tyre manufacturing industry.
Several Tire Industry Project members have published sustainable natural rubber procurement policies of late. Yokohama and Hankook published theirs this month, and so did Continental. The company says its Sustainable Natural Rubber Sourcing Policy will guide the Rubber Group in detecting risks to workers, communities, forests, biodiversity and agricultural land, such as deforestation, corruption and land grabbing, in the early stages.