Exol has announced the launch of its new website www.exol-lubricants.com. Fully optimised and mobile responsive, the site features a responsive layout and simplified navigational structure, which will also be multi-lingual for the company’s growing export client base, boosting its global appeal.
The UK’s biggest independent lubricants company, Exol has begun its largest ever rebranding process. Customers are starting to see the new branding on a number of Exol ranges, many of which have been trademarked and have their own brand identity. The new look also includes a substantial product re-design of its one and five litre small pack range, which features new bottles and containers with Exol’s logo embossed on to the packaging.
Exol Lubricants has successfully facilitated an exercise simulating the response to a hydrocarbon spill incident at its bulk blending site in Rotherham, South Yorkshire. Held on 21 September, the Oil Spill Incident Management Exercise was set in real time at Stevenson Wharf, Rotherham, and was designed to exercise the emergency response procedures and contingency plans in place for Canal and River Trust (CRT) North East.
Exol Lubricants is now supplying AdBlue after partnering with GreenChem, the leading manufacturer of AdBlue across Europe. GreenChem also reports its sales through Exol have more than doubled since the rollout.
Exol Lubricants has won the award of excellence from the Commercial Boat Operators Association (CBOA) for its economic commitment to the waterways. The award was presented to Exol sales director and IAAF CV Committee chairman Steve Dunn at the FTA Multimodal awards, held at the Vox, Resorts World, in front of more than 600 guests.
Exol Lubricants is partnering with Aston University on its career and placements programme, offering students insight into the independent automotive aftermarket and lubricants sector. The collaboration will offer the company the opportunity to build solid relationships with future industry professionals while also promoting the Exol brand, work ethic and principles.
Exol Lubricants has raised more than £225 for The Brain Tumour Charity as part of its continued 2016 fundraising initiatives. The supplier is continuing to support its employees’ healthy living fundraising activity with members of staff announcing their intentions to live healthier lifestyles while supporting various charities.
Exol Lubricants has adopted Scania’s Fleet Management Services. The delivery management system includes informative telematics to help increase the productivity of Exol’s fleet and improve fuel economy. The installed hardware provides the fleet’s complete data, allowing the company to improve driver performance by acting on any issues such as coasting, heavy braking or idling. This has been known to save up to 10 percent in fuel economy. It also provides Exol with easy access to the information through its personalised FMS portal available in a free smart phone app.
Exol Lubricants has recently added a new barge, “Exol Pride,” to the North East Waterways, which will transport raw materials from Hull to its bulk blending plant in Rotherham. Exol has been a long term user of the waterways, leading the oil and lubricants market by using an environmentally friendly option while transporting large loads. The company has been commended for its reduction in carbon footprint and has even featured in ITV’s Barging about Britain, hosted by John Sergeant.