With an eye on increasing its OEM business, Giti Tire has announced two senior appointments at its R&D Centre Europe. Dr Claus Oberbeck has taken on the role of OE chief engineer at the facility in Hannover, Germany, while Martin Wells has become global account manager for German OEMs.
Upon launching its Savero SUV tyre last September, the company behind the GT Radial brand gave a sneak preview of a new tyre scheduled for introduction in 2016. As we reported at the time, this tyre, the SportActive, takes the baton from the GT Radial Champiro UHP1 and Champiro HPY to become the flagship UHP tyre in the GT Radial portfolio. Following a limited launch in several non-seasonal markets, manufacturer Giti Tire has now released an initial range of 27 SportActive sizes in all European markets.
Giti Tire has launched its latest product, the GT Radial Savero SUV, which arrives in Europe to meet the growing demand in the SUV and CUV segments. The tyre was launched at an event in Barcelona, demonstrating the product’s suitability for fitment on a wide range of vehicles at the compact to medium end of the market.
Giti Tire has made four appointments across its European R&D facilities, bringing the number of staff within its Hannover and Nuneaton (Mira) centres to 17. Giti stated that the appointments meet increasing demand for original equipment, product planning and field engineering projects.
Dr Enki Tan, executive chairman of Giti Tire, has announced that Stefan Fischer and Corrado Moglia have been appointed as managing directors – Europe. The news follows the resignation of Richard Lyons, who has left the company with immediate effect. Prior to his resignation, Lyons was managing director Giti Tire (Europe) and director – International Sales & Marketing, Passenger Car.
The Tuscan hills south of Montepulciano during an unusually warm and sunny spring are an idyllic setting for most occasions. Yet the choice of location for the official launch of GT Radial’s Champiro FE1 passenger car tyre was more significant than just as one of the world’s most picturesque places. The tyre is designed to tackle what Fabio Pecci-Boriani (senior product marketing manager – PCR, Giti Tire) described as “one of the most important market sectors – 15-17”, H-W speed rated, 50-65 series.” Positioned as an all-round premium passenger car tyre for C and D vehicles (including such bestsellers as the Volkswagen Golf, Peugeot 308 and Kia Cee’d) the tyre now has more than 95 per cent coverage of its target sector, following the introduction of nine new sizes (the FE1 was first (soft) launched in 2014).
It’s been a year since Tyres & Accessories first met the recently-appointed head of Giti Tire’s new R&D Centre Europe. At the time, R&D director Stefan Fischer shared the tyre maker’s plans and showed off the still largely-empty premises where specialists would soon be hard at work. A lot has changed in 12 months: Upon returning to the Hannover, Germany-based facility, we saw it was well and truly up and running and, in the important area of original equipment development, even further established than originally planned.