During its first year as part of the Würth Group Liqui Moly has chalked up a new record turnover, but growth has been more subdued than previously. The German oil and additive specialist recorded a turnover of 544 million euros, just two per cent more than the previous year. “International trade disputes, the hot summer and increasing costs, especially the dramatically increased crude oil prices, have all contributed to the significant slowing down of our earnings growth,” says Ernst Prost, Liqui Moly CEO.
In its domestic market of Germany Liqui Moly is considered the best oil brand and has a significant market share. The company wants to repeat this success abroad. The new export director Salvatore Coniglio explains how that is to work and how the automotive aftermarket is currently changing.
German oil and additive specialist Liqui Moly has a new director for its increasingly important export business: Salvatore Coniglio (50). He was previously the deputy export director. “We will reinforce our internationalisation policy,” he announces.
The longstanding collaboration between German oil manufacturer Liqui Moly and several partners of Autodistribution International (ADI) has now resulted in an official cooperation agreement being concluded with the umbrella organization. Both sides expect a significant boost in sales as a result. “We look forward to multiplying our success with ADI,” says Salvatore Coniglio, deputy export manager with Liqui Moly.