Pirelli is set to capitalise on the rising consumer interest in all-season tyres across Europe with an expansion to its range to cover more than 90 per cent of the market. Pirelli will introduce 22 new sizes between 16 and 19 inches in the Cinturato All Season Plus and Scorpion Verde All Season SF product ranges. All of these products are also available with Pirelli’s Seal Inside technology – a puncture protection layer added to the inside of the tyre to help extend mobility in case of damage. Pirelli adds that the new generation of premium all-season tyres has supported growth in the all-season tyre market, which in turn has seen more tyre manufacturers bring out a wider range of products. Tyres & Accessories asked Pirelli UK chairman and CEO Dominic Sandivasci about the latest European market trends, starting with the relationship between winter and all-seaosn tyres.
The 2020 British GT Championship will kick off at Oulton Park, Cheshire this weekend. 21 cars across two classes will run on new Pirelli P Zero tyres, the DHE and DHB in the GT3 and GT4 classes respectively. Jonathan Wells, Pirelli UK motorsport manager, said the manufacturer is “looking forward to finally seeing the new DHE tyre in action, after a long delay to the season start.”
Pirelli has launched a new high performance tyre for premium cars in European and Asian markets, the next generation Cinturato P7. The Cinturato product line has one of the longest histories in the car tyre segment. The brand, with which Pirelli claims to have “invented the concept of the sporting tyre for the road”, celebrates its 70th anniversary this year. While the P Zero line is Pirelli’s primary focus for the highest performance vehicles, the Formula 1 tyre supplier includes Cinturato branding via the series’s wet weather tyres with good reason. Such is Pirelli’s focus on the ultra-high performance sector, that the Cinturato is positioned as another tyre line for top premium segment cars. Preparations for the launch of the new P7 focused on drivers using 18” and above sizes, while Pirelli’s original equipment focus has also yielded 70-plus homologations for the tyre.
The Pirelli Cinturato is 70 years old, and what better way to celebrate than with a new tyre? Pirelli says a new-generation Cinturato P7 is on its way. It is also marking the anniversary by looking back at how the technology behind the name has evolved over the decades. An industry revolution It all began […]
In the 1970s, Pirelli and the 124 Rally were at the forefront of rallying. Half a century later, the two Italian brands are celebrating their historic association at the Abarth Days in Milan, the biggest European gathering for fans of the marque.
Silverstone will host the 3 Hours of Silverstone this weekend, round two of the Blancpain GT Series Endurance Cup, exclusively supplied by Pirelli. This follows the opening round of the Blancpain GT World Challenge Europe, which took place 160km down the road at Brands Hatch last weekend. The Lamborghini Super Trofeo will feature too, and the entire grid will also run on Pirelli rubber.
A decade ago, around 20 per cent of Pirelli tyres were made according to the company’s Green Performance strategy – with new production systems, reduced environmental impact and low energy consumption. The tyre maker reports this figure reached 49.8 per cent of sales last year, up from 43.5 per cent in 2017. Green Performance tyres accounted for 57.5 per cent of Pirelli’s High Value product sales.
Acknowledging tyre growth in all-season tyres in the UK, Pirelli continues to recommend the use of winter tyres for its target performance car market, especially in extreme conditions. The manufacturer states that this position is reflected in its winter range, which includes both specialist and all-rounder products for the relevant segments.
Pirelli has celebrated a “real achievement” after its Cinturato P1 Verde 195/65R15 91V model took pole position in the ADAC summer tyre test. The tyre beat 15 competitors, including Pirelli’s premium brand rivals, with the Cinturato P1 Verde commended on its balance, performance in the wet, and low noise. ADAC added that “the Pirelli tyre stands out with good wear characteristics,” which the tyre manufacturer describes as a key priority in the highly-competitive “city car” sector.
Pirelli has unveiled its entire range of 2017 Formula One tyres in Abu Dhabi ahead of the final grand prix of the 2016 season. The new P Zero slicks have been presented in the Yas Marina paddock together with a first look at the new tread pattern for the Cinturato intermediate and wet tyres.
Despite the delays, the Brazilian grand prix became a “fantastic spectacle,” with plenty of overtaking and action on Pirelli’s wet range of Formula One tyres. Mercedes’ Lewis Hamilton finished first, completing the full race on the Cinturato Blue full wet tyre only following two days of largely dry running at Interlagos. Hamilton won without making a racing pit stop, though he did change tyres twice, going from full wets to another set of wets under both red flag stoppages.
Pirelli’s testing programme for its new wider P Zero Formula One tyres for 2017 has begun at Fiorano in Italy. Sebastian Vettel piloted a Ferrari SF15-T specifically modified to simulate the new aero rules and to accommodate tyres in 2017 size. The four-time world champion is testing on 1 August before handing the car over to Haas F1 driver Esteban Gutierrez on Tuesday 2 August.
Though the Monaco Grand Prix got underway behind a safety car in wet conditions, with all drivers starting on the Cinturato Blue full wet tyres, Lewis Hamilton won on Pirelli’s new P Zero Purple ultrasoft, marking a successful race debut for Pirelli’s newest F1 tyre. The safety car came in after seven laps, with most drivers eventually switching to intermediates. Mercedes driver Lewis Hamilton was one of just two competitors to stay out on the full wets as the circuit dried, switching straight to P Zero Purple ultrasoft on lap 31.
Pirelli has reported its latest original equipment success. Following on from last month’s news that the Pirelli P Zero and Scorpion Winter will be supplied to the BMW X5 M and X6 M, the tyre maker shares that a number of tyre models and sizes have been approved as OE fitments for the new BMW 7 Series G11/G12.
Auto Express has named the Nokian Weatherproof as its number one all-season car tyre in its survey of the segment. Testing a modest six tyres at Nokian’s test centre in Ivalo, Finland for winter conditions and at Contidrom, Germany for summer conditions, the test was a first for the magazine, highlighting the growth trend Tyrepress.com has noted in the UK market for such products. The Nokian Weatherproof was declared the test winner, and an Auto Express ‘Best Buy’, perhaps unsurprisingly sweeping away the competition in the winter tests (the winter rubber specialist uses Test World to test its tyres). The test’s most notable omission is Michelin’s self-professed “game-changer”, the 2015 launched CrossClimate. The French manufacturer has responded hawkishly to references to the new product as an all-season tyre despite its year-round applicability, though tyre test coordinator Kim Adams noted that its March 2015 launch was “just too late” for the tyre to be included.