TyreSafe has held its annual briefing with a slick online presentation designed to demonstrate its direction under a new chair. Presenting contributions from a veritable rollcall of regional and national road safety and risk management stakeholders, chair Stuart Lovatt and TyreSafe manager Jason Simms detailed the last 12 months of TyreSafe’s activities, which have included a tyre safety demonstration day at Mira, the development of new and existing partnerships with road safety organisations such as National Highways, the Parliamentary Advisory Council for Transport Safety (PACTS), Roadsafe, and several fire and police service representatives, and a range of events in local communities around the country. Lovatt explained how TyreSafe’s work is of crucial importance to the Safe System Approach, the widely accepted strategy on reducing the number of fatalities, casualties and incidents on Britain’s roads. Emma Burley, Tyresafe communications lead, also introduced the 2023 Tyre Safety Month Campaign, ‘Be Safe and Save’, indicating another way in which TyreSafe is tweaking its approach in 2023. The campaign emphasises how maintaining the good condition of tyres fitted to cars also reduce costs to motorists, a tyre safety message designed to resonate deeply in the cost-of-living crisis. TyreSafe also unveiled its latest national tread depth survey, conducted with the assistance of members at the point of replacement. Before launching into the briefing, Lovatt and Simms also paid tribute to previous chair Stuart Jackson, who stepped down after 14 years at the helm last year, prior to Lovatt’s election.