Monster Jam is coming to Europe, albeit not our part of Europe. Over the coming week, the Monster Jam Europe tour will bring monstrous four-wheeled antics to Spain and France. Off-road tyre specialist BKT is sponsoring the show for the fourth consecutive year, and returns as exclusive Monster Jam tyre manufacturer.
Balkrishna Industries, or BKT, has selected US marketing and communication company Red Moon Marketing as its official experiential agency of record. In this role, Red Moon Marketing will manage and coordinate all promotional activities related to BKT’s function as Monster Jam tyre manufacturer and supplier.