CAM has appointed Dan Mallier as its new customer success manager. The automotive servicing digital systems provider says Mallier will work closely with its customers to understand their strategic direction. He will then ensure CAM’s products will support the achievement of their objectives.
CAM has appointed Mark Styles to its board of directors. Styles brings with him 20 years’ experience in a global tyre network and “his ecommerce skills are second to none”, according to CAM. Commenting on the appointment, Mike Allen, managing director of CAM said: “[Mark’s] expertise and innovation will be instrumental in helping us deliver our exciting new portfolio of online sales products.”
Tyre Maintenance will use the open-access e-jobsheet app for its commercial tyre servicing operations. The company has also introduced a new group call centre, which will support its customer service operations. Operating across five depots employing 70 technicians, Tyre Maintenance will be able to establish an interchange of work with sister-company R & J Strang aligned via the TiDaeX platform, securing intercompany accuracy, and delivering time and admin cost efficiencies.
CAM has been re-accredited with the Investors in People (IIP) Gold Award, an accolade which only 17 per cent of organisations achieve. The IIP practitioner praised the business’ strong relationships with its customers. These are secured through high staff retention rates and an engaged workforce that provides a consistent point of contact to ensure customers receive the highest levels of service to support CAM’s innovative software solutions.
Jethro ‘J’ Poole is the manager and commercial tyre technician at M.D.F Truck Tyres, the commercial tyre arm and the newest of the M.D.F family of businesses. Operating from its base in Great Yarmouth, M.D.F Transport specialises in transport for the wind energy, oil and gas industries and transporting abnormal loads. Its 25 lorries and 70 trailers are maintained by M.D.F Commercials, its sister commercial workshop.
French software and online applications company CrossID is integrating its point-of-sale (POS) and enterprise resource planning (ERP) technologies into CAM International’s TiDaeX online hub. By leveraging CAM’s open- e-jobsheet tyre service app, CrossID’s 320 tyre dealer customers will be able to update their stock in their core systems while offering automatic data sharing with their customers.
A total of 26 commercial tyre service providers have successfully installed integration between Cam International’s TiDaeX and Bridgestone’s FleetBridge system. According to Cam International, the companies are using e-jobsheet to connect with FleetBridge in order to secure “greater shared data accuracy and efficiency between connected dealers and Bridgestone Europe”. The systemised link is said to make it easier to do business with the global tyre manufacturer, by markedly reducing the dealers’ admin workload where Bridgestone fleet work is concerned.
In 2017 Daryl Magowan Snr. hatched the plan for a next-generation tyre warehouse and paperless warehouse management system. By 2019 plans were well underway, with the Magowan’s Tyres team cooperating closely with Mike Allen and the software professionals at Cam. Two years later, both the building and its cutting-edge software system are up and running at the bespoke site just outside Belfast. Tyres & Accessories recently toured the site in order to find out more about the warehouse, its software and the significant efficiencies they offer not only Magowan’s but the wider tyre wholesale business.
CAM is celebrating its 40th anniversary this month by committing to continue investment £1.5 million of investment a year in research and development design to “keep the tyre industry connected” and help “amplify its growth into the future”.
Since its inception in 1981 by founders Trevor Allen and Len Miller, CAM has expanded to be the primary tyre solutions provider for 19 of the UK’s top 25 tyre wholesalers, and 16 of the UK’s top 25 tyre retailers have chosen CAM products to manage their tyre systems.
Vaculug has signed an exclusive five-year agreement with CAM International, which will allow its service partners subscribed to the e-jobsheet tablet app for truck, bus, van, industrial and car fleet work to be integrated with its systems via the TiDaeX platform.
Yorkshire Industrial Tyres is introducing the combination of UniSerV Call Logging implementation and CAM International’s e-jobsheet app system to its Barnsley site to streamline its processes following the success of the system at its sister company, GW Tyres, in Wakefield.
Cam has extended its support of UK racing prospect Dan Zelos, current Mini Challenge UK Graduate Cup champion, to cover the 2021/22 season. The sponsorship is part of Cam’s ongoing investment in internal and external talent and skills development. 22-year old Zelos will continue his driving development in the Mini Challenge UK and on his journey to reach the British Touring Car Championship and beyond.
Exmouth-based Adam Brice Tyres, which specialises in mobile tyre fitting services for car, truck, agriculture, earthmover and plant, has gone ‘live’ with e-jobsheet standalone to digitise its business, speeding up work-to-billing processes.
Digitisation has been an extremely important trend in 2020, to say the least. Due to the restrictions implemented by global governments to combat the spread of Covid-19, the use of technology to perform all sorts of basic business functions has never been as widespread in its usage. While tyre fitting businesses have been spared enforced closure with their rightful designation as an essential service, the implementation of solid digital systems to assist operational and marketing functions has been vital – more so than ever before. Tyres & Accessories used one digital system with which many are now intimately acquainted – Microsoft Teams – to speak to the commercial director of tyre business software systems provider CAM, Steve Daly, about how the company has supported this increased digitisation, as well as the general growth in companies employing CAM’s solutions, such as e-jobsheet and Fitter-Force. This interview is also available as a video to subscribers below.
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Chris Anthony, Tyre Industry Publications Ltd
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Clint Randall www.pixelprphotography.co.uk