Apollo Vredestein tells Tyres & Accessories that it has focused strongly on the agricultural sector of the market during the Covid-19 lockdown. Although some of the wider company’s employees were “placed on furlough leave,” its agricultural team was kept functional with some home working facilities provided by the company. Just prior to UK entering lock down, Apollo Vredestein’s UK team, anticipating what had already happened in other European countries, doubled UK stock levels of agricultural products, as reported by Tyres & Accessories. This was also supported by transfer of resources in manufacturing and administration to allow continued agricultural tyre production in the factories.
Alejandro Recasens has joined Apollo Vredestein as Cluster Director South-West, responsible for Spain, France, Italy and Portugal. Having had a successful career with Pirelli Tyres spanning two decades, Recasens is now spearheading Apollo Vredestein’s plans for growth in the markets of southwestern Europe.
Lay-off talks between Vredestein and employees at its Enschede factory in The Netherlands have not resulted in an agreement. The talks were prompted by the management’s announcement in early March that the firm is moving much of its production to Hungary. Since this will result in laying off around 750 of the 1,200 employees, a works council was developed in order to formulate an alternative proposal. However, according to various local news reports, the proposal was not received positively by the company management.
Production at Apollo Tyres’ factory in Hungary will partially recommence tomorrow, a month after the tyre maker scaled back production there and in its Enschede plant in the Netherlands in response to the COVID-19 crisis.
Apollo Vredestein says it has increased its stock holding of Vredestein agricultural tyres in the UK in order to meet strong demand. The company’s sales functions remain in operation and its distribution channel, ATL, continues to deliver the agricultural tyres which are considered an essential element for the country’s food chain supply.
Apollo Vredestein is scaling back production at its European plants in Hungary and the Netherlands in addition to “taking measures to protect our workforce in line with government health advisory and measures” against coronavirus/Covid-19.
According to the Federation of Dutch Trade Unions (FNV), Apollo Vredestein will stop employing temp workers hired through agencies at its Enschede plant from April 2020. This means that almost 150 temporary jobs will disappear in addition to the approximately 750 permanent jobs that the tyre maker plans to shed.
Some 750 jobs will be lost due to restructuring at the Apollo Vredestein tyre plant in Enschede, the Netherlands over the next couple of years, and Dutch politicians want to know if the European Union has contributed in any way to the chain of events that will lead to some of Enschede’s tyre production relocating to Hungary. MEPs from Dutch political party the CDA (Christian Democratic Appeal) have asked the European Commission to clarify certain points.
A meeting between the management of Apollo Vredestein BV (AVBV) and employees took place today to discuss the future of the company’s tyre factory in Enschede, the Netherlands. The workforce was told that Apollo Tyres intends to “specialise” production at the site in order to ensure profitability. Measures related to this realignment include reducing AVBV’s personnel by approximately 750 full-time employees over a period of 24 months.
Private equity firm Warburg Pincus is investing around £117 million in Apollo Tyres via a subsidiary. On 26 February, the tyre maker’s Board of Directors approved the issue of up to 108 million compulsorily convertible preference shares, each with a face value of Rs 100, to Emerald Sage Investment Ltd. The transaction is subject to shareholder and regulatory approvals.
Startup Europe Partnership (SEP), an initiative by the European Commission, has distinguished Fiege as an Open Innovation Challenger. Having first achieved this standard a year ago, Fiege is being distinguished for the second time in a row. The annual ranking also includes multinationals like Google, Nestlé and Bridgestone. Next to Fiege, a further three German enterprises were distinguished: Bosch, Daimler, and SAP.
Apollo Vredestein recently announced that it is working with Traxx Tyres to distribute the Vredestein brand in the UK, and Vredestein has supported its new partnership with its participation in this year’s Independent Tyre Dealer Conference, which was hosted by Traxx Tyres late last month.
UK tyre wholesaler Traxx Tyres has announced a new partnership with Apollo Vredestein. Traxx will initially stock and distribute Vredestein brand tyres, with the possibility of adding the Apollo tyre range in the future.
The long-awaited Vredestein motorcycle tyres for European riders are now here. Visitors to the EICMA show in Italy this week are amongst the first to see the new range, which includes the Centauro ST and Centauro Road. A Vredestein tyre for the scooter segment, the Staccata, is now also available throughout Europe. Details regarding UK distribution for the Vredestein motorcycle tyre range will be announced shortly.
Tobias Morbitzer is the new Apollo Vredestein country manager for Germany. The former pricing manager Europe moved from Apollo Vredestein’s headquarters in Amsterdam to the Apollo Vredestein GmbH site in Vallendar, near Koblenz at the start of October. He succeeds Thomas Körpert, who has left the company after more than 20 years.