Sustainability award for Continental’s dandelion rubber tyres

The German Sustainability Award project is hailed as “Europe’s premier award for environmental and social engagement.” Held annually since 2008 and oriented towards the goals of Agenda 2030, the multi-stakeholder, government-supported awards honour those working towards a more sustainable future. Awardees for 2021 include Continental, whose Urban Taraxagum bicycle tyre caught the judging panel’s attention. The tyre is an award-winner in the Responsible Design category.