Cooper Tire’s Tread Wisely app reminds young drivers to check their tyres

With schools soon to be back in session in the US, Cooper Tire’s Tread Wisely programme, a tyre and vehicle safety program for teens and young adults, is encouraging students to check their tyres as part of their back-to-school routine.

“Students make it a habit to ensure they have school supplies, books, class schedules and other tools they need to be successful in the new school year. Another important habit that should be part of the back-to-school routine is checking their car’s tires,” said Bill Geaman, Cooper Tire’s manager of consumer relations. “Tires are the only thing connecting a car to the road, so ensuring they are in good shape keeps both young drivers and those around them safe. And, for those who aren’t performing regular tire safety checks, back to school is a great time to start a monthly tyre safety check routine that lasts all year long.”

The free Tread Wisely app helps young drivers remember to check their tyres by offering monthly reminders sent to their mobile phones. The app also includes how-to videos that show how to check tyre pressure, tread depth and overall tyre condition.

The Tread Wisely app also offers videos on other important topics such as how to change a flat tyre, what to do if involved in an accident, what to do if pulled over by law enforcement, and more. In addition, it includes a unique “I Got There” feature that allows users to set a reminder when leaving home to contact their parents or friends once they’ve arrived at their destination. With just a couple of touches, the app sends a pre-written text to any number of recipients, letting loved ones know that young drivers have made it safely to school, work or other activities.

The app is free and available for download from the App Store (iOS) or Google Play Store (Android).

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