Goodyear’s SoundComfort voted Product of the Year in Belgium, Netherlands

4th February 2019 | 0 Comments
 
Goodyear’s SoundComfort voted Product of the Year in Belgium, Netherlands
The award-winning Goodyear SoundComfort is an open-cell polyurethane foam element attached to the inside of the tyre

Goodyear’s SoundComfort has been voted Product of the Year 2019 in a consumer research survey conducted by Nielsen in Belgium and the Netherlands. The noise reduction technology aims to address consumer and market needs as a result of the decreasing noise of car engines, especially since the arrival of electric and hybrid vehicles. With less noise coming from the engine, the noise caused by tyres is becoming more noticeable.

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