GSF Car Parts to reintroduce Bendix brakes to UK with exclusive distribution deal

3rd October 2017 | 0 Comments
 

The Parts Alliance has secured a long-term exclusive Western European distribution agreement to sell the Bendix brand of braking products. The agreement covers a full range of light vehicle aftermarket product categories. The company will initially focus on friction material products used in braking systems. GSF Car Parts, a subsidiary of The Parts Alliance, has a long history selling Bendix braking products in the UK. The new marketing programme will highlight Bendix’s historical reputation for quality, and the benefits of increasing quality options for the consumer in deciding between replacement parts.

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Category: Company News, Product News

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