Pelmar promotes EMEA sales director

The Pelmar Group has appointed Enrique Guix to the position of sales director EMEA. Guix takes on the role on top of his responsibility for the South and Central America market, effective from 1 September 2017. Guix will report directly to Robert Adam, managing director of Pelmar Germany, which has become the hub of all Pelmar Engineering European activity.

Guix has spent almost 10 years at the Pelmar Group, following his position with Farrel International, which he left shortly after it was acquired by HF. He has been responsible for the success of some of Pelmar’s larger projects in the last few years.

“I have known Enrique for many years and have great respect for his technical and commercial capabilities in all that related to the tyre and rubber industry,” states J. Peled, Pelmar’s executive chairman.

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