Multistrada: Strong growth in motorcycle tyre sales
During the first quarter of the year, PT Multistrada Arah Sarana sold 72 per cent more Corsa motorcycle tyres than in the corresponding quarter of 2016. The Indonesian tyre maker reports selling 1.4 million Corsa motorcycle tyres during the three-month period. This substantial first quarter growth follows a 33 per cent increase in 2016. Last year, the Indonesian tyre maker sold 4.4 million Corsa motorcycle tyres, up from 3.3 million a year earlier.
Sales of Achilles brand passenger car radials decreased year-on-year in 2016, however sales volumes during the first quarter of this year were up four per cent. The manufacturer is confident that this trend will continue throughout the year.
According to the company, its growing sales are being supported by good distribution channels. Multistrada states that it is working towards strengthening both its local and export distribution networks. It is using its representative office in the United States to expand sales in that market, and it also began exports to South Korea earlier this year. Product supply within that market is being handled by a major South distributor, it adds.
“In 2017, the company is expected to face the same situation as before, both in domestic and international market,” shared Pieter Tanuri, president director of PT Multistrada Arah Sarana Tbk. “But, we believe that for this year, the company as one of largest domestic tyre manufacturers in Indonesia, will have a sustainable growth.”