Nexen Tire becomes Man City and the EPL’s first ever sleeve sponsor
Nexen Tire has become Manchester City and the English Premier League’s first ever sleeve sponsor. The move announced today (17 March 2017) at Manchester City Football Academy, came as Nexen renewed its partnership with the top-flight football club for three more years following the initial contract signed between Nexen and Manchester City (Man City) in August 2015. This takes the sponsorship right up to the 2019/2020 season. No specific financial details were revealed, but Tyres & Accessories understands that the new contract represents “increased investment on the previous deal”, according to Man City chief commercial officer, Tom Glick.