Heuver launches web shop to promote Barkley in Finland
There’s around 5.5 million Finnish speakers in Scandinavia, and each and every one of them can now peruse Heuver Tyrewholesale’s web shop in their native language. The launch of the www.heuver.fi site is the opening shot in a campaign to gain a greater foothold in Finland, a market where Heuver foresees great opportunities for the Barkley brand.
“In recent years, we have been able to use several contacts to further introduce our range to the Finish market,” comments Maurits Bloem, sales manager Truck at Heuver Tyrewholesale. “After collaborating with chains in the national network, we realised that a Finnish web shop could offer major benefits.”
Bloem shares that Barkley, for which Heuver Tyrewholesale acts as exclusive European supplier, is one of the wholesaler’s “focal points” in Finland. “We are able to offer a wide range when it comes to the truck and agricultural sectors, which should not be underestimated in Finland. Our Finnish web shop offers customer direct access to our complete range, which includes earth-moving tyres. We are an expert in this field within the European market. As a result, we will be able to quickly assist Finish customers and offer them comprehensive choice and the very best service.”
After the addition of the Finnish option, the Heuver web shop is now available in nine languages – English, Dutch, German, French, Polish, Spanish, Italian, Romanian and Finnish.