Cooper all-season tyre lands Good Design award

Cooper Tire describes the Zeon RS3-G1’s roadholding as “a marvel of cutting edge technology for an all-season tyre”

The Chicago Athenaeum Museum of Architecture and Design and the European Centre for Architecture Art Design and Urban Studies has bestowed a Good Design award upon the Cooper Zeon RS3-G1. Cooper was awarded under the transportation category, one of 27 awards categories, and was one of 29 transportation awardees. The tyre maker comments that the Cooper Zeon RS3-G1 was selected from “several thousand entries from more than 55 countries.”

“The Cooper Zeon RS3-G1 is a breakthrough tyre in the ultra-high performance category, with innovations that deliver incredible grip, holding the road at up to 1g in tight corners – a marvel of cutting edge technology for an all-season tyre,” says Scott Jamieson, Cooper’s director of product management for North America. “Cooper is honoured to have earned this recognition for our Cooper Zeon RS3-G1 tyre. It has been earning rave reviews for its ability to hold the road in wet or dry conditions, and we’re thrilled to add this award to its accomplishments.”


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