Geneva debut for Firestone Destination Winter

Bridgestone Europe says it will present the latest addition to its Firestone passenger car tyre range at next month’s Geneva Motor Show. Offering a snippet of information about the new tyre ahead of its launch, Bridgestone observes that the Firestone Destination HP has carved out a distinctive position with drivers of medium and smaller SUVs since its introduction in the second half of 2014. “Destination Winter carries this through to the cold season, offering top snow control and best-in-market EU label B rating for wet grip.”