Hankook appoints Antal Takacs as marketing director

20th July 2015 | 3 Comments
Hankook appoints Antal Takacs as marketing director
Antal Takacs has over 20 years of tyre and automotive industry experience

Hankook Tire Europe appointed Antal Takacs as marketing director on 1 July 2015. In his new role, Takacs takes responsibility for European pricing, product marketing and distribution channel management.

Antal Takacs will focus on the further development of a pan-European pricing strategy and the reinforcement of Hankook’s Europe-wide marketing strategy. “Our current aim, is to optimise our pan-European marketing strategy, so that we meet our clients’ needs professionally and strengthen the brand awareness in all over Europe”, Hankook’s Head of Europe, Ho Youl Pae stated.

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