Yokohama title sponsor of LPGA Classic golf tournament

For years, Yokohama Tire Corporation (YTC) has utilised football, basketball and baseball as the backbone for its sports marketing programme. This year, Yokohama Rubber’s US subsidiary has added a Ladies Professional Golf Association (LPGA) tournament to its sponsorship portfolio, becoming the title sponsor of the inaugural Yokohama Tire LPGA Classic. The event takes place between 18 and 21 September in Prattville, Alabama, will feature many of the top women golfers in the world, including Stacy Lewis, Lexi Thompson, Cristie Kerr, Brittany Lincicome and Morgan Pressel.

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