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Reifen debut for latest additions to point S private brand

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Point S wants to enter into open dialogue with customers at its Reifen show stand

The point S retail network will be represented at Reifen 2014 by point S Development and the company’s German operation, point S Deutschland GmbH, which promises an “open and communicatively designed” exhibition stand. Gaining a prominent position on the stand (Hall 3.0, Stand 3B38) will be new products from the company’s own private brand, including the Summerstar Sport 3, which will enjoy its world premiere at Reifen, and the Summerstar 3. “With our strong Summerstar and Winterstar brands we have available an exclusive, profit-yielding product for our dealers,” commented Alfred Wolff, joint managing director of point S Deutschland GmbH.

Related news:

  1. Point S presenting consolidation strategy at Reifen
  2. Continental plans a comprehensive Reifen show presence
  3. Point S partners Däckarna in Sweden
  4. Yokohama, Borbet win Innovation Awards
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